What is it with coffee drinkers? In the past decade or two the quality of coffee available around the world has generally skyrocketed. The variety of coffee choices is huge - espresso, macchiato, ristretto, latte, cappuccino, mugaccino, flat white, long black, mocha, affogato, espresso corretto, cafe au lait, cafe freddo...
Not only do we have an enormous choice of coffee styles, but a huge array of combinations we can order to make the 'perfect coffee' , with variations including low fat, soy, skim, decaf, organic... (We haven't even started to talk about the choice of coffee bean, its origin and the social implications of same).
Despite the increased choice, sophistication and penetration of great coffee in the past 10 years, it seems increasingly common to hear complaints like: It's burnt , it's too strong, too weak, tastes like instant, too cold, too much milk, too little froth, not as good as at Pedro's, it's too thick, there's no crema... Soon Baristas will be paid more than Barristers to keep the discerning coffee drinkers of this world happy. Perhaps the increased choice has upgraded everyone's taste buds as well.
How often in a caffeine depleted low have you or people you know sought a caffeine hit in an unfamiliar cafe and, at the sight of a drip filter machine or even more inferior coffee culture, made a bee-line for the exit despite a world-crushing caffeine-free headache?
Are those who still live an oblivious existence on International Roast, or an equivalent instant, the losers in this world - or are they lucky to have escaped the caffeine elite with its constant disappointment?